Goldieblox Relaunch

Guided the creative transformation of the GoldieBlox product line's branding and marketing strategy, unveiling an invigorating collection of S.T.E.M.-centered kits meticulously crafted to spark the inquisitiveness of young girls. Simultaneously, rejuvenated packaging aesthetics and fostered an innovative collaboration with JOANS department store, culminating in the captivating debut of a monthly subscription box. Elevated the brand's digital presence through a revamped website, fostering enhanced audience connection, heightened brand recognition, and seamless navigation towards compelling content across social and media platforms.

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