Case study

Relaunch of an iconic color way

Designed in just 24 hours, the key art for the "Chicagos" relaunch event cleverly incorporates the iconic AJ1 imagery that's celebrated for its legendary status as a timeless sneaker choice. With a nod to the shoes' historic debut, the artwork comes to life by pairing visual elements with memorable audio from their inaugural game.

Details

Client

Jordan Chicagos

SERVICE

Experiential 

DELIVERABLES

Key Art, Animation